AI Insights
Built for PR Pros

AI is changing how people discover information and make decisions. Getting coverage published is half the story - it also needs to show up where LLMs will find it. PRCoverage gives you the tools to prove that it does.

AI Rankings Overview
AI Impact

Prove the influence behind every placement

Every piece of earned media tells a story — but does that story live on inside AI? PRcoverage layers AI Visibility scoring directly onto your coverage reports, so you can show clients not just where they were covered, but how much influence that coverage carries inside the AI tools shaping today's conversations.

For every placement, we analyze how it surfaces inside leading AI models and translate that into five easy-to-understand influence tiers:

  • TOP AI directly cites your coverage as a trusted source
  • HIGH Your coverage is shaping AI conversations behind the scenes
  • MEDIUM Known, but not yet prioritized by AI
  • LOW Entering the AI ecosystem
  • NOT YET An opportunity to build visibility
AI Rankings Overview
Sources

See exactly where AI gets its information

AI doesn't pull information from thin air — it relies on a set of trusted sources to generate answers. The Sources screen shows you exactly which domains, outlets, and source types AI favors in your space, so you always know where the conversation is being shaped and where your PR strategy needs to focus next.

  • See which outlets and source types AI trusts most in your space
  • Filter by topic, LLM, or media type to zero in on what matters
  • Identify gaps and opportunities in your media strategy
AI Sources Overview
Share of Media

See who's winning the AI conversation

Share of Media shows how often your brand appears within the sources AI relies on to generate answers — and how that compares to competitors. Track your position across every topic and prompt you're monitoring, and see clearly whether your PR campaigns are moving the needle over time.

  • Compare your Share of Media against key competitors
  • Analyze performance prompt by prompt
  • Track campaign impact and spot trends over time
Share of Media Overview
AI Rankings

Know exactly where you rank in AI-generated answers

For every topic and prompt you're tracking, AI Rankings shows you exactly where your brand appears inside AI-generated answers — and how that stacks up against the competition. Identify the high-value narratives worth winning and track your progress as your PR work drives real movement.

  • Monitor average and best rankings across all prompts
  • Benchmark against competitors in real time
  • Identify high-value narratives to target and win
AI Rankings Detail
Scheduling

Always-fresh AI data, without the manual effort

Set up automated daily or weekly analysis runs so your AI visibility data is always current — no manual effort required. Use the full run history to track progress over time and walk into every client conversation with confidence.

  • Choose daily runs for active campaigns or weekly for steady tracking
  • Full run history to verify results and report with confidence
  • Always-fresh data ready when you need it
AI Scheduling

Ready to level up your PR coverage?

Beautiful reports. Smart metrics. AI visibility. Everything you need to prove PR's impact.